DIRECTORS

3.0 - MEET THE TEAM

MARKETING

Collaborating to create a clearly defined and goal-driven marketing strategy. 

ABOUT US

DEVELOPERS

DESIGNERS

ADMINS

SOCIAL

DURH

We started as Pixel Media, situated in County Durham and Infuze Group, in Gloucestershire. After connecting in 2020, both companies directors realised we had shared values and vision of wanting to collaborate and share outstanding value. We are a complete business solution for online and software.

 

We joined forces and merged in October of 2021. But that’s the presence, let’s talk about the past.

3.0 - MEET THE DIRECTORS

DURHAM

Ian Proctor & Graham Marsh

DURSLEY

Joanna & Scott Purslowe

2.0 - WHO WE ARE

2.2

2.1 - OUTSTANDING VALUE

2.2 - CREATIVITY

2.3 - COLLABORATION

2.1 - OUTSTANDING VALUE

2.2 - CREATIVITY

2.3 - COLLABORATION

2.3

2.1

2.1 - OUTSTANDING VALUE

Digital Edge understands business needs, we discover your issues and create valuable solutions, assuring you keep striving and thriving.

2.2 - CREATIVITY

Our team offers unique ideas, skilled designers and marketing guidance because we understand the importance of being distinctive to the right audience.

2.3 - COLLABORATION

It all starts with a conversation. Digital Edge provides guidance throughout, working together towards the common goal of your success.

WEB DESIGN

A website is your business’s shop window on the world wide web.

DURH

We started as Pixel Media, situated in County Durham and Infuze Group, in Gloucestershire. After connecting in 2020, both companies directors realised we had shared values and vision of wanting to collaborate and share outstanding value. We are a complete business solution for online and software.

 

We joined forces and merged in October of 2021. But that’s the presence, let’s talk about the past.

3.0 - MEET THE DIRECTORS

DURHAM

Ian Proctor & Graham Marsh

DURSLEY

Joanna & Scott Purslowe

Image by Kaitlyn Baker

WHERE DO WE START?

We will sit, virtually or maybe with a coffee. No matter your business size, our marketing team will consult with you. Talking products, services, USPs, audiences, business systems... we place ourselves into your business. We will understand your business, inside and out.

UNDERSTANDING.

PLANNING.

Together, Digital Edge will review our findings and create a strategy plan, goal-driven and optimised. Knowing what your message is, who your audience are and where we can find them allows to define the best platforms for your content.  

 

Once we have created your strategy plan, we will consult again. Reviewing your plan together, we will discuss opinions and ideas... you hold the power. 

ACTION.

Digital Edge will implement your marketing strategy across your designated platforms.

MONITORING.

Closely analysing the progress of your marketing strategy across each platform, we will provide you with development reports. Marketing is unpredictable, the truth is that our defined plan it might not work... this doesn’t mean failure. We sit down again, analyse our data and rethink based on the current data.

ADAPTING.

A high-impact marketing strategy will bring high ROI’s, with a bountiful of new leads. This comes from adapting to your company and the current climate. We have our hands on fantastic reporting software, allowing us to understand where changes need to be made.

We know the power of content. Optimised and high-impacted content.

 

I mean, you’ve read to here, right? 

WIX PROFESSIONALS

We are Wix professionals and the largest Wix agency in Europe and aim to be the largest Wix agency in the world. We started working with Wix in 2015 as Wix was in its infancy stages. We developed and learned with Wix through all their iterations of the platform.


Digital Edge provides all your online solutions in and around the Wix platform with specialists in each area. Our design team creates professional Wix websites for all sizes of companies. We have supported all types of business with websites and can solve big problems as those businesses grow.

WHO?

WHERE?

THE BASICS OF MARKETING.

It may not be as simple as three questions but starting with the fundamentals gives us a strong base to start from.  

 

Without a clearly defined marketing strategy plan, you may be missing your target audience completely. Which is where can help. 

 

Digital Edge work on a consultancy basis. Taking the time to sit and discuss with your business, we will establish what your message is, who your audience are, where we can find them. 

WHAT?

WHAT WE OFFER TO BRING YOUR STRATEGY INTO FRUITION.

PPC - PAY PER CLICK

(Google/Bing/Yahoo)

The quick win, a great short-term strategy. Get found by the right audience on the right search terms.  

 

PPC involves understanding the products/services your company offers, comprehensive keyword research and assign match types... meaning depending on the customer's search, you will be smack-bang at the top.  

 

You only pay for the clicks, explaining the ‘Pay Per Click’. This is a brilliant short-term solution for engagements, however not a great option for longevity. This is where SEO comes in.

SEO

(Google)

Long-term, data-driven growth. Investing in your website for organic expansion. 

 

SEO is improving the quality and quantity of your website through multiple routes to improve your Google ranking. Is the content on your website appealing directly to your target audience? Are your keywords found throughout your website? These are just two factors that affect the ranking of your website.  

 

Align the goals of your website with the goals of search engines with SEO.

SOCIAL ADS

(Facebook/Instagram/LinkedIn)

Nowadays, social media has us in a tight hold. With 1.62 billion users checking Facebook every day, social media has a huge influence on the current climate. 

 

Paid social media advertising allows you to pinpoint your exact customers through extensive targeting options. Our social media team will create specific audience personas and optimised content to push your message to the right audience. 

 

Depending on your business, this may be a multi-channel campaign, but we can assess that on our coffee meet.  

SOCIAL MEDIA CONTENT CREATORS

.

So, your company has a Facebook page, or LinkedIn, or Instagram... What is it doing? 

 

Without activity and engagements your social media won’t be making your audiences eyes light up. Digital Edge’s social media content creators will create nurturing and engaging social media content to grow your organic following. No advertising, simply cultivating an engaged social community through research and management. 

 

Let’s grow and sustain your tribe.

BLOG CREATORS

It’s been said before and we will say it again... content is king. 

 

Content rules for multiple reasons. It allows you to inject your personal voice, Google loves new content, generate awareness for your projects/services and a whole tonne of other reasons. 

EMAIL MARKETING CAMPAIGNS

Digital Edge specialise with Wix and Wix is already a very powerful tool at its most basic level.

 

We can support you, take control of your marketing or go deeper with a more bespoke level of marketing.

WEB CONTENT 

Digital Edge specialise with Wix and Wix is already a very powerful tool at its most basic level.

 

We can support you, take control of your marketing or go deeper with a more bespoke level of marketing.

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OUR KETTLE IS ALWAYS ON, SO WE WILL ASK YOU ONE FINAL THING...

HOW DO YOU TAKE YOUR COFFEE?